The original concept for Moo’s was designed by Valerie Locke, a former competitive athlete and science major, with the support and expertise of her husband, Richard Locke. Having spend many years as the Canadian Representative for three of the most well-known and respected medical testing labs in the USA, Val’s background in amino acid and protein chemistry coupled with Richard’s thirty years of health and fitness retail experience give Moo’s it’s unique combination of nutritional trust and quality service.
The concept of Moo’s arose as a result of the need to fill a niche market for those patrons of fitness and health centres, who wished to eat nutrient-rich and nutritionally balanced meals and shakes after a workout in order to speed recovery and increase mental and physical performance. The idea that healthy food could be served fast seemed to be essential. Moo’s philosophy is to provide healthy, balanced macronutrients in a tasty presentation. The juice and smoothie bars have evolved over the last decade and are proud to address the need for nutrients such as fiber, essential fatty acids and complex carbohydrates.